About Ultimate Pleasure (Pty) Ltd

Ultimate Pleasure (Pty) Ltd was created to educate, entertain and empower both men and women around intimacy, sexual pleasure and sensual wellness.

Our business was previously known as Pure Romance South Africa. When Pure Romance South Africa closed in October 2020, we rebranded and evolved into Ultimate Pleasure (Pty) Ltd, allowing us to continue serving our community with greater freedom, a wider product range and a stronger focus on education, quality and inclusivity.

Through our carefully curated in-home parties, workshops and events, we create safe, fun and informative spaces where you can explore your desires, learn more about your body and confidently expand your intimate experiences.

Our online store enables you to shop discreetly for adult toys, bedroom accessories, edible products, luxurious body lotions and massage oils.
For a more personal experience, you are welcome to visit our boutique showroom at Meraki in Motion Wellness Center, where our trained staff can assist you in selecting products to suit your individual needs.

Quality, Safety & Sustainability

At Ultimate Pleasure, we prioritise body-safe, high-quality and environmentally responsible products.

Many of our products are:

  • Organic and cruelty-free

  • Made with body-safe, non-toxic materials

  • Packaged in recyclable materials, where possible

  • Supported by relevant guarantees and warranties

Our luxurious range is designed to become your trusted sensual essentials – indulgent, safe and empowering.

Inclusive & Respectful Experiences

We celebrate all genders. While most of our events are women-focused, we also offer couples’ workshops.

Every party and workshop is delivered in a professional, respectful and entertaining manner – ensuring you gain practical knowledge, confidence and inspiration to try something new at home.

Education & Support

Intimacy is a vital part of healthy relationships, yet societal norms, upbringing and personal beliefs can affect confidence and enjoyment.

Our trained Ultimate Pleasure staff provide product education and guidance in a supportive and discreet environment, helping to remove stigma and eliminate unnecessary taboos around sexual wellness.

For more personalized care, you may book one-on-one sessions or couples’ consultations with doctors and therapists at Meraki in Motion Wellness Center.
Bookings for consultations are essential to ensure you receive dedicated and professional support.

We also run workshops focused on sexual wellness, relationship health and sensual exploration.
Stay up to date via our Facebook page http://www.facebook.com/ultumatepleasure.

Transition to UltimatePleasure.co.za

This website (www.pureromancesa.co.za) is being phased out.

All products, bookings and future updates are now available on our new website:
www.ultimatepleasure.co.za

There you can:

  • Shop discreetly for adult toys, sensual oils and edible products

  • Book consultations and workshops

  • Explore resources focused on intimacy, sexual pleasure and sensual wellness

Discover, explore and indulge with Ultimate Pleasure – your partner in sensual living.